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Programmatic Analyst – Competitive Day Rate

My client is a media owner and publisher, expanding over 40 years to become a renowned name across the UK and on a global scale.

 

The Job

To service digital advertising display campaigns across the portfolio of websites and be involved in Multi-Channel integrated campaigns.  Liaising directly with sales, publishing, clients and agencies to ensure that all campaigns are error-free and perform well, delivered and reported on within contracted timeframes.

Key responsibilities and accountabilities:

  • Implementation and optimisation of programmatic campaign bookings.
  • Manage inventory, forecast and optimise delivery levels for programmatic campaigns.
  • Provide creative specifications to clients, agencies and the sales team.
  • Reporting performance to sales team and when required direct to clients and agencies.
  • Escalation of issues to management and/or sales team in a timely and relevant manner
  • Perform quality assurance checks on ad materials and campaign set up

 

Principal Accountabilities

  • Maintain and work with 3rd party ad servers, audit systems, marketing technology and in-house ad serving system.
  • Monitor and optimise campaigns and take the necessary action to bring the delivered campaign to target.
  • Build and manage internal relationships with the integrated team, publishing groups and the sales team as well as key clients and agencies.

 

You

Key Skills and Experience

  • 1-2 years advertising operations experience in a digital media environment
  • Knowledge of the digital marketplace
  • Strong Excel Skills
  • Able to multi-task
  • Knowledge of HTML and JavaScript
  • Experience with marketing technology like MOAT, Integral Ad Science and the Google Platform.

Key Personal Qualities

  • Ability to work to deadlines.
  • Attention to detail.
  • Team player – support and cover other team members.
  • Ability to prioritise workload according to different criteria.
  • Meet the demands of a commercial environment and work under pressure.
  • Comfortable using their own initiative.

 

Apply Now

You can apply for this role now by sending us your CV or by calling us now!

Gabriella Morrey- Jones – Contract Marketing Consultant

0203 869 2050 // [email protected]

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