Senior Analyst – Loyalty Marketing Agency

Senior Analyst – Loyalty Marketing Agency

Our client are global Leaders in influencing customer behaviour to drive revenue and add value for their clients. With a unique blend of industry and sector specialists, this group develops and delivers market-leading products and services to help build, manage and optimise customer relationships. The Senior will be responsible for delivering high quality analytics to their UK-based loyalty business and clients. The Senior Analyst will work closely with internal client teams and other analytical staff both in the UK and abroad and interact directly with clients to understand their business challenges and help achieve their goals.


The Job

  • Design and delivery of a range of analytics and BI services for EMEA clients
  • Responsible for effective design, implementation and delivery of Reporting, Analytics and Data Science projects
  • Coach, mentor and directly manage two junior analysts on the team
  • Tell the story behind the data and strive to visualise it in a compelling way
  • Develop and provide actionable, data-driven insights and recommendations that are easily understood
  • Manage and resolve the key data strategy issues involving quality, consistency and growth across customer and prospecting database in consultation with colleagues
  • Work closely with established internal data science, client services, strategy and delivery teams along with external client teams
  • Work with clients in consultative manner
  • Supporting the Head of Analytics with existing business growth, new pitch or RFP work
  • Providing senior level thinking to the wider BI&A team



  • Commercial analytical experience in Loyalty industry or similar
  • Degree level, ideally maths, computer science or economics
  • Application of BI and analytics in the loyalty space or similar
  • Common loyalty and CRM modelling techniques e.g. RFM for customer targeting
  • Advanced analytics such as clustering segmentation or CLTV
  • Current trends in data science and analytics
  • Extensive hands on experience as Senior Data Analyst
  • Good mix of current experience with SQL/Tableau/Alteryx/Python or equivalent
  • Passion for current trends in analytics/data science/big data
  • Deep understanding of Loyalty data


Apply Now

You can apply for this role by sending us your CV or by calling us NOW!

Cliona Rushe


0203 869 2041 // [email protected]

Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. You can see more of my current vacancies by looking at my profile here